WooCommerce

E-commerce platform for WordPress webshops

woocommerce.com

What is WooCommerce?

WooCommerce is the most popular e-commerce plugin for WordPress and powers millions of webshops worldwide. It transforms your WordPress website into a full-featured webshop with products, shopping cart, checkout and payments. As an open source solution, it offers complete control and flexibility at low cost.

Why WooCommerce is useful

Unlike hosted platforms like Shopify, WooCommerce gives you full ownership of your data and shop. No monthly platform fees (you only pay for hosting) and no limitations on customisations. For SMEs that already have a WordPress website, WooCommerce is the logical choice.

  • Free and open source: No platform fees, only hosting
  • WordPress integration: One admin environment for site and shop
  • Unlimited customisation: Thousands of plugins and themes
  • SEO-friendly: Benefit from WordPress SEO power

Time savings with WooCommerce

The real benefit lies in automating the order-to-cash flow: from order to invoice to accounting without manual steps in between.

Automatic invoices

Generate and send invoices automatically after each order. No more manual work.

Stock synchronisation

Automatically update stock on sale and alert on low inventory.

Shipping labels

Generate shipping labels automatically after payment for fast dispatch.

Email automation

Order confirmations, tracking updates and review requests sent automatically.

Hidden features that often go unused

WooCommerce is much more than a simple product catalogue. These features are often missed:

  • Subscriptions: Sell subscriptions with automatic invoicing via WooCommerce Subscriptions.
  • Bundles: Product bundles and composite products for higher order value.
  • B2B functionality: Separate pricing, MOQs and approval flows for business customers.
  • REST API: Integrate orders and products with external systems.
  • Automatic discounts: Pricing rules based on customer, quantity or cart value.
  • Abandoned cart recovery: Win back lost orders with automatic reminders.

Integrations with other tools

WooCommerce has a huge ecosystem of integrations for every need:

Exact Online Exact Online Yuki Yuki Odoo Odoo Mailchimp Mailchimp Zapier Zapier
  • Accounting: Sync orders to Exact Online, Yuki or other accounting packages.
  • Payments: Mollie, Stripe, PayPal, Bancontact for Belgian and international payments.
  • Shipping: PostNL, Bpost, DHL integrations for labels and tracking.
  • Marketing: Mailchimp, Brevo, Klaviyo for email marketing and automation.
  • ERP: Odoo, Exact Globe for complete business integration.

Optimise WooCommerce?

I can help you connect WooCommerce to your accounting and automate processes. Book a free consultation to discuss your options.

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