SendGrid

What is SendGrid?

SendGrid (part of Twilio) is one of the largest email delivery platforms in the world, trusted by Uber, Spotify, Airbnb and hundreds of thousands of other companies. It combines a powerful API for transactional emails with a full marketing automation platform. Whether you send 100 or 100 million emails per month, SendGrid scales with you.

Why SendGrid is useful

SendGrid offers the reliability of enterprise infrastructure with the flexibility that developers want. The API is excellently documented, deliverability is strong, and you can send both transactional and marketing emails from a single platform.

• Scalable: From startup to enterprise, millions of emails per day
• Twilio ecosystem: Combine with SMS, WhatsApp and voice
• Developer-friendly: Excellent API and documentation
• Dual-purpose: Transactional and marketing in one platform

Time savings with SendGrid

SendGrid makes email infrastructure simple. No managing your own mail servers, no solving deliverability issues.

Hidden features that often go unused

SendGrid offers advanced features that are often overlooked:

• Subuser management: Separate accounts for different departments or clients with their own statistics.
• IP warming: Automated reputation building for new IP addresses.
• Link branding: Custom tracking domains for professional links in your emails.
• Inbound parse: Process incoming emails as webhooks in your application.
• Event webhooks: Real-time events for bounces, opens, clicks to your system.
• Dedicated IPs: Your own IP addresses for full control over your sender reputation.

Integrations with other tools

SendGrid has native integrations and a powerful API:

• Twilio: Combine with SMS, WhatsApp, voice for omnichannel communication.
• WordPress: Plugin for reliable WordPress emails.
• Frameworks: Libraries for all popular programming languages.
• CRM: Salesforce, HubSpot integrations.
• Zapier: Connect with thousands of other apps.